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I took a voice-over class from Lainie Frasier at VoiceWorks, and here are some of the things I remember about demos ...

Be sure to listen to demos on the db Talent page (link above) and take note of the production values - sound quality, music, sound effects - which make them sound like excerpts ...

Re: the value of a demo

by the way, no one takes you serious without a demo, and a demo only cost the value of 1-2 spots...likely the value of one session. if you want to make money, and you treat it like a business, you need to make an investment to get a return.

Good luck and God Bless. There's plenty of work for all ...